Post by account_disabled on Jan 23, 2024 1:09:06 GMT -4
For the most part, the audience perceives the niche with skepticism. Therefore, now we are trying to explain that this is an ordinary business, which is considered legal in Europe and has been developing for centuries. In Ukraine, the gambling business is one of the largest taxpayers to the state budget. What should advertising be like in a country where there has been a war for 1.5 years? We need to use messages that meet people’s expectations and values. Advertising is never outside the context of what is happening in society;
On the contrary, it reflects the trend Buy Bulk SMS Service of our lives. Many companies, unfortunately, try to “hype”, so today we often see advertising that uses the war as the biggest trigger or Ukrainian aspects and turns advertising into “harmless”. But this is not the way large companies build their positioning and brand. It is important to support pro-Ukrainian and patriotic sentiments, but only if business activities are consonant with these sentiments.
There must be a mix of a long-term plan in the company's strategy with the values conveyed by the state, clients and the company. Interview with FAVBET about marketing Read also : Demarketing, ideal Customer Experience strategy and social responsibility. A frank interview with OKKO CMO Vasyl Dmytriv What to do in the context of events? What methods do you use to always stay in the information field?
On the contrary, it reflects the trend Buy Bulk SMS Service of our lives. Many companies, unfortunately, try to “hype”, so today we often see advertising that uses the war as the biggest trigger or Ukrainian aspects and turns advertising into “harmless”. But this is not the way large companies build their positioning and brand. It is important to support pro-Ukrainian and patriotic sentiments, but only if business activities are consonant with these sentiments.
There must be a mix of a long-term plan in the company's strategy with the values conveyed by the state, clients and the company. Interview with FAVBET about marketing Read also : Demarketing, ideal Customer Experience strategy and social responsibility. A frank interview with OKKO CMO Vasyl Dmytriv What to do in the context of events? What methods do you use to always stay in the information field?